December 5

KETOZEN® Makes ASEAN History: Trend™Global Earns ASEAN Record Certification for University-Licensed Innovation and KT90 Transformation Program

Trend™Global’s Malaysian health brand, KETOZEN®, has officially received the ASEAN Record Certification, recognized as the first brand in the region to integrate university-licensed functional ingredients together with a structured post-purchase transformation system — our KT90 Program.

KETOZEN – A Purpose-Driven Health Supplement

KETOZEN® was developed to address common challenges faced in modern lifestyles, particularly in weight management, energy optimisation, and overall wellness. Designed as a health supplement to complement ketogenic and low-carbohydrate lifestyles, KETOZEN® supports individuals who seek practical and sustainable health solutions.

Key positioning of KETOZEN® includes:

  • Supporting fat metabolism and efficient energy utilisation
  • Assisting with appetite control and mental focus
  • Providing wellness support for individuals with limited time for structured meal planning

Trend™Global’s product philosophy is grounded in a holistic approach to health, guided by science, responsibility, and long-term sustainability. KETOZEN® is positioned as a supportive wellness solution rather than a quick-fix product

ASEAN Recognition — A Collective Achievement

The ASEAN recognition reflects a collective effort across the Trend™Global ecosystem. This milestone is shared with:

  • Research, formulation, and strategic partners
  • Leaders, rising talents, and marketeers across the region
  • Customers and community members who continue to place their trust in the brand

Founded with a mission to empower individuals through wellness, entrepreneurship, and education, Trend™Global views this recognition as both an honour and a responsibility. It reinforces the company’s commitment to elevating Malaysian-grown brands onto regional and international platforms.

Looking Ahead

As Trend™Global continues to gain visibility, the company remains firmly committed to:

  • Ethical marketing and transparent communication
  • Continuous product innovation and quality enhancement
  • Public education on informed and balanced health choices

Trend™Global expresses its gratitude to all partners, leaders, and customers who have supported the journey. This recognition serves as motivation to continue building with purpose, leading with integrity, and creating meaningful impact within the health and wellness industry.


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KETOZEN® Makes ASEAN History: Trend™Global Earns ASEAN Record Certification for University-Licensed Innovation and KT90 Transformation Program

KETOZEN® Makes ASEAN History: Trend™Global Earns ASEAN Record Certification for University-Licensed Innovation and KT90 Transformation Program
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